Saint-Louis Christmas 2021

Saint-Louis

ART DIRECTION

Founded in 1767, the Compagnie des Cristalleries de Saint-Louis is the oldest glass manufacturer in France and the leading manufacturer of crystal glass in continental Europe. Part of the Hermès group, Saint-Louis creates exceptional pieces in the fields of decoration, tableware, lighting and furniture.

Challenge

In order to illustrate its recent Christmas campaign on its social networks, Saint-Louis wanted visuals that were directly related to its end-of-year shop windows with a fireworks theme. 

To do so, it was necessary to conceive an art direction while respecting a very short deadline.

Solution

Ooshot was able to source a photographer who created her own art direction thanks to a paper artist. 

The paper, by its nature, made it possible to respect the theme given by Saint-Louis thanks to movement effects.

Deliverables

Ooshot had delivered 9 visuals for Saint-Louis’ social networks.

Photo of Saint-Louis art direction for its social media for Christmas 2021.
Photo of Saint-Louis art direction for its social media for Christmas 2021.
Photo of Saint-Louis art direction for its social media for Christmas 2021.
Photo of Saint-Louis art direction for its social media for Christmas 2021.
Photo of Saint-Louis art direction for its social media for Christmas 2021.
Photo of Saint-Louis art direction for its social media for Christmas 2021.
Picture of Saint-Louis crystal glasses to celebrate Christmas in paper art.