Founded in 1903, Omega SA is a Swiss luxury watch company based in Biel, Switzerland. It has been a part of the Swatch group since 1998. Thanks to its longevity, reputation and rich history, the prestigious brand is one of the major companies in the Swiss watch industry.
Omega wanted to celebrate Valentine's Day by creating a communications campaign around the theme of love.
To do so, Omega asked Ooshot to create a series of 2D animations around their ambassador Liu Shishi for the Chinese social network WeChat.
To meet the client's request, we selected a 2D graphic designer to create pop animations around Omega's timepieces in a candid and romantic atmosphere.
We delivered a video and four graphic animations using the codes and language of social networks while keeping the spirit of Valentine's Day.